Strategic solutions and exclusive advertising rights in sport. From iconic Formula 1 circuits to the multi-million audiences of esports arenas, we deliver unparalleled visibility for your brand in the most dynamic segments of global sport.
Unlock New Horizons for Your BrandAbout us
CIBC AG Sports is a specialized division of CIBC AG, a flagship of sports marketing with a global footprint. For more than six years we have been shaping the sports advertising landscape, and for the last four years we have pioneered the motorsport segment, managing a portfolio of premium advertising rights from niche karting series to the pinnacle of Formula 1. Our Hong Kong headquarters serves as a strategic hub for operations spanning Europe, the Middle East, Asia and South America.
We turn passive presence into active engagement, offering comprehensive, data-driven solutions in football, basketball, hockey, esports and other high-profile media disciplines. Our approach is B2B-focused, ensuring transparency, measurable ROI and strategic partnership for leading global brands, financial institutions and advertising agencies.
Integrated campaigns across key markets in Europe, the Middle East, Asia and the Americas.
Long-term partnerships with corporate leaders and top-tier brands.
Years of successful monetization of sports media rights and advertising assets.
Our services
We provide exclusive access to motorsport advertising assets: from car and equipment branding to trackside and digital broadcast integration. Our expertise covers the full spectrum, from local championships to global series such as Formula 1, ensuring maximum reach and conversion with your target audience.
We develop and execute sponsorship and advertising placement strategies in traditional sports. This includes media planning, buying advertising inventory in stadiums, TV broadcasts and digital platforms, and native integration into the content of leading football, basketball and hockey leagues and tournaments.
Immerse your brand in the dynamic esports ecosystem. We specialize in in-game advertising, team and tournament sponsorship, product placement and native integrations on streaming platforms (Twitch, YouTube Gaming) to engage the next generation of audiences effectively.
We create high-quality, conversion-focused video and digital content optimized for sports media channels. From 3D animation and VR/AR integrations to interactive banners and native video ads, we make sure your content is fully aligned with your brand strategy and audience expectations.
Our proprietary AI agents analyze sports-market Big Data, forecast advertising channel performance and optimize media buying. This enables personalized campaigns with maximum targeting precision, increasing ROI and minimizing spend on untargeted impressions.
Sports verticals
Why choose us
Direct contracts and strategic partnerships with organizers of the largest sporting events, providing access to unique advertising assets.
A deep understanding of the needs of the corporate sector, financial institutions and advertising agencies. We speak your language and offer solutions focused on business results.
Integration of cutting-edge technology, from AI analytics to VR/AR production, to create breakthrough advertising campaigns that stay ahead of the market.
Operational flexibility and scalability from our strategic hub in Hong Kong, enabling efficient campaign management across all key continents.
Get in touch
Ready to transform your brand's presence in sport? Contact our team of experts to develop a tailored strategy that delivers maximum impact and growth.